When to Say No to Clients

When you don’t have the skills for the job

If a request sits outside your skillset, decline early to protect your reputation. It’s better to step back than to risk results you can’t stand behind.

Our tip: refer a trusted colleague—goodwill comes back.

When you’re too busy for another project

Rushed projects almost always backfire. Deadlines get chaotic, quality drops, and your energy drains fast. Protect your capacity so you can deliver your best work.

Our tip: share your next open slot; many clients can wait.

When you’re not a good fit for each other

Before saying yes, do a quick misfit check:

• Communication feels off or keeps breaking down

• Money/terms don’t align; they dispute rates or payment

• Respect is missing, rude or hard to work with

If any of these show up, it’s a strong signal to pass.

Final thoughts

Knowing your worth means recognizing when to say no. Not every project deserves your time, energy, or talent, and that’s okay. Saying no isn’t a setback; it’s a sign of growth and self-respect as a designer.